Blog | Skyhook

3 Easy Steps To Creating Skyhook Personas For Ad Targeting

Our On-Demand Personas for advertisers launched early last year, and they offer agencies and...

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Your Guide to the Must-Attend Advertising Conferences in 2017

The advertising and adtech industries are changing at lightning speed. It can be hard to keep up...

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Which Brands Saw Increased Foot Traffic Post Super Bowl?

Super Bowl LI’s hype seems to have died with the last confetti horn of the Patriots' victory...

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5 Location Influencers to Follow Right Now

Location-based targeting and foot traffic attribution are becoming common tactics used by marketers...

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The State of Location In Advertising: 3 Essential Questions Answered

For digital advertising (and nearly everyone else), 2016 was a tough year: “fake news” became an...

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Brand Bowl Recap: Which Brands Win With Falcons & Patriots Fans?

Super bowl LI has come and gone with the Patriots winning one of the best comebacks in history, but...

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Super Bowl LI: Brand Preferences & Behaviors of Patriots & Falcons Fans

The apex event of American spectator sports is upon us this Sunday. The Patriots and the Falcons...

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Brand Preferences Across 5 Women’s March Sister Cities

The Women’s March on Washington sparked a much larger movement than it’s name implies. From 2 women...

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Shopping Habits of Presidential Inauguration & Women's March Attendees

In our previous post, we compared geographic insights about the crowds at the Presidential...

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