Blog | Skyhook

Benefits of Having Location Services Turned On

Most of us are heavy users of our smart devices -- for tasks like accessing local information such...

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The Difference Between Location Accuracy and Precision and Why You Need To Know

Location-based ad targeting means relevant content for consumers, higher ROI for brands, and more...

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What is Geofencing and How to Use It

Geofences help marketers, advertisers and enterprises gain insights and take action to interact...

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How Geofencing in Advertising Helps Boost Engagement and Loyalty

Geofencing helps marketers, advertisers and enterprises gain insights and interact with consumers...

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LSA's Place 2017 Conference Highlights and Insights

Do the words “precise” and “accurate” come to mind when thinking about the data that top location...

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How to Use Location Data Effectively in Your Ad Campaign

This blog first appeared on Oracle Data Cloud's blog Much has been said about the value that...

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3 Reasons Why You Need Location In Your Advertising Strategy

Digital marketers are constantly looking for ways to interact and engage with consumers and are...

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Event Recap: Inside the VIP Cocktail Hour with Y&R and Skyhook

Skyhook and Y&R recently hosted a VIP Cocktail event for brand and advertising leaders at Sky Room...

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Coming Up: AdAge Webinar, VIP Event and More at Skyhook

There's a lot going on at Skyhook in the next fews weeks. After a successful launch of our Context...

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