Recent Posts

Skyhook, a mobile location intelligence company, and KD Interactive (KDI), an Online to Offline (O2O) purchase data analytics and attribution firm, have joined forces to produce individualized audience segments giving advertisers and marketers the ability to optimize their digital ad campaigns. The strength of this combined offering is focused on offline “mid-market” brick and mortar sales.

Skyhook’s Wi-Fi positioning solution enables higher accuracy and lower power solution for indoor positioning

Retail and eCommerce conferences and trade shows are effective places for retailers to meet new people, gain insights into industry trends and discover new strategies to prepare themselves for the future. But with many conference options out there, choosing the right retail conferences to attend can be a challenge. We’ve narrowed it down to nine must-attend 2019 retail conferences and retail events you should be at.

Improving the customer experience is a critical piece of staying ahead in today’s highly competitive landscape, especially in the hospitality industry. Superb guest experience (GX) isn't just a nice-to-have, but a must-have. In fact, studies show that companies who successfully implement a customer experience strategy achieve higher customer satisfaction rates, reduced customer churn and increased revenue.

From improving mobile advertising efficiency to providing robust market analytics, we've seen location data transform marketing and business development. And it’s not the data points themselves, but the relationship between them where we've seen people get the most value.

In our new blog series, Skyhook Behind the Scenes, we want to highlight and show appreciation for some of the people at Skyhook who are behind the scenes powering our technology. These technology experts have helped Skyhook continue to be a leader in location technology and intelligence. The first Skyhooker we want to highlight in this series is Amruta Asbe, a member of our Geospatial team.