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Mar 21, 2016

Top 3 Innovative Use Cases for Wearables and Location

According to International Data Corporation (IDC), the wearables market will reach a total of...

Mar 17, 2016

Rethinking How Wearables Use Location Data

There has been a rapid evolution in the mobile devices market, from smartphones to tiny weara...

Jan 13, 2016

Top Wearable Technology Events to Attend in 2016

Wearable tech is gaining momentum with constantly evolving and compelling use cases: from dev...

Dec 10, 2015

Is Your App Location Disabled? 4 Ways You Are Missing Out

Both app owners and users benefit greatly when location services are On. Transparency coupled...

Nov 18, 2015

Experience is the New Channel for Advertising and How Location Makes it Happen

Let’s talk about our world and what we want from the world today. As a culture we want to adv...

Oct 28, 2015

15 Tweetable Advertising Stats that Predict Where the Adtech Industry is Headed

The adtech ecosystem is in the middle of a fundamental shift in the way it conducts user targ...

Oct 27, 2015

Location-based User Insights You Can Leverage with Personas

What is good location? It’s a function of three things. 1) The accuracy and precision of the ...

Oct 14, 2015

3 Ways Location Can Make Your Wearable App More Vital

According to Gartner, wearable fitness and personal health devices are on the rise in popular...

Oct 5, 2015

The 4 Coolest Location Data Map Visualizations

Context is a major theme of technology today. Every app and device is wondering how they can ...